Strapline

BEING a suggestion of Suitable Criteria to assess the most effective new symbol for New Zealand – including a flag – plus a proposed design that, it is submitted, meets the criteria.

2012-05-30

8 Possible variant as a vertical flag

THE VERTICAL flag is used in some places in the world where there is often not enough wind to display the flag.

Lack of wind isn’t normally a problem in the Capital, but there may be occasions where this variant is desirable, such as a banner along processional routes.

This portrait format could be an accepted variation from the basic square format. In the vertical flag arrangement, there is more room for wording, other logos symbols or emblems.

A good aspect ratio for the frame of a vertical variant, looks to be somewhere between 1 : 2 and 1 : 3 [on the right, an illustration at 1 : 2.5 is shown].

Again, the principle adopted, is of island extremities [N,E,W.S] used to position the outline: but here, just the West and East sides, so that the North and South Islands occupy approximately the middle third.

In this variant, Steward Island could be included without causing the two main islands to be rendered significantly smaller. 

The object is not to look like a map.

Thus, Campbell Island should probably not be shown, even if that island were included in the area by the use of a sufficiently tall aspect ratio. Including Campbell island could look like a mistaken mark [the islands of the Hauraki Gulf could anyway be included, in any variants].

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